Healthtech Women is hosting our next quarterly event in conjunction with Dreamforce! We are thrilled to bring back this topic of Genetic Testing and discuss the current landscape around both Direct-to-consumer and Clinical Testing and what that means for consumers and the industry as a whole.    We will be hearing from pioneers and leaders in the industry discussing market trends, the impact of these tests, and what it means to have access to more data. Over the recent years, we are seeing an increase in personalized therapies and treatments based on our genetic understanding. Genetic testing and sequencing have become popular to better understand our genealogy, health risks, and genetic variants. With all this new information, there are many new questions that we we are seeing from both a consumer and industry perspective.  During this event, we will be addressing many questions around the impact these tests have on consumers and how industry is addressing challenges such as regulations, market growth, and new ways of innovating! Join our incredble female focused Talks and Panel discussion orchestrated by industry Genomics Expert, Ruby Gadelrab Tudor! ** Limited Seats Available, so make sure to confirm your spot. We will be sold out* AGENDA: 5:30-6:00 pm: Mix, Mingle, Enjoy Tasty Appetizers and Beverages (sponsored by Perkins Coie) 6:00 pm- 6:45: Talks Jill Hagenkord, Chief Medical Officer, Color Genomics Lisa Alderson, Co-Founder and CEO at Genome Medical, Inc Lena Cheng, M.D, VP Marketing. Freenome   6:45-7:45 pm: Panel Discussion Moderated by Industry Expert, Ruby Gadelrab Tudor Jill Hagenkord, Chief Medical Officer, Color Genomics Lisa Alderson, Co-Founder and CEO at Genome Medical, Inc Lena Cheng, M.D, VP Marketing. Freenome   Dena Goldberg UCSF Genetic Counselor 7:45-8:30 pm: Mix, Mingle, and meet some of our amazing speakers and community members! Come Early at 5:30pm to hear from Parul Somani and her personal experience into the Genetic Testing Space!!  SPE